beauty trends across the decades

Throwback Thursday: Beauty Through The Ages


Hair mascara, ultra-skinny brows, hot pink eyeshadow – the kind of #beautythrowbacks which leave us reeling in absolute horror. But as the contents of our not-so-humble make-up bags have evolved, there are a few trends which simply can’t be forgotten (and, this time, for all the right reasons). Make way for the most iconic looks of all time:

The 60s mod make-up trend

Ah, the quintessential glamour of the 60s cover girl. Popularised by English supermodel, “Twiggy-style” eyes replaced the demure, understated beauty favoured in the mid 50’s. This gorgeous look combined graphic liner, bright white eye-shadow and a set of seriously thick falsies. Usually offset by a pale lip, attention was mostly drawn to the waterline of the eye through individual shadowing of each lower lash, and not to mention a ton of volume-enhancing mascara.

✨?? #Friyay ? @destinydeanda @anthoneegiovanee @amontes4659 @tinadizon @kalelikethesalad

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That 70s sparkle

Flash forward a decade and we arrive at the time of the Austin Powers flares, punk-rock and platforms. But who could forget the eye-popping glosses and glitter-themed masterpieces of this era? Disco-inspired eyes were framed with all matter of iridescent sparkle, which ignored its natural crease line, and added a slathering of ultra-thick mascara borrowed from the swinging 60s. Teamed with natural curls, and some statement hoops, 70s glam literally proved the definition of extra.

It's almost the weekend! Time to let loose. Xx #fbf #flashbackfriday #girlsjustwannahavefun

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Going rainbow in the 80s

Behold the reigning queen of rainbow hair! Way before the days of Coachella, ‘unicorn trends’ and the kaleidoscopic manicure, Cyndi Lauper was embracing all things multi-coloured with her infamous 80s mane. Beautifully bright, Lauper’s iconic hair-do has provided us with major inspo for current day trends – she is undisputedly, the real deal when it comes to colour crazes.

#90smakeup #lipscontour #? #style #trends #gerihalliwell #gingerspice #90smakeuptrends

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A bit of 90s lip liner

From Britney’s heyday, to Mel B’s leopard-print leotard years – the 90s were renowned for three things: cheesy pop, questionable fashion sense, and a serious love of lipliner. But until very recently, lining our pouts was considered a cardinal sin against makeup – equivalent to over-plucked brows, too much blush, or the electric blue eyeshadow craze we’d all just rather forget about. Fast forward a few seasons and subtle shades, that are easily blendable with our existing lip tints, are officially allowed back into our make-up bags. And we thought we’d never see the day!

the too tan look #parishilton #2000

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The noughties tangoed look

A staple of any millennial make-up diet: fake tan. Fake-bake mousses, exfoliation mitts, bronzing powders – literally anything to make us look that slight bit more sunkissed (and a little less orange/streaky). And though the noughties love for all things golden has waned in recent years, in favour of embracing our natural shades, a quick St Tropez spritz can never go amiss.

What’s your favourite beauty trend from across the decades? Share your thoughts with us on Facebook and Twitter.

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